Sales Operations

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Sales Operations are the driving force behind the new and used car sales in the UK for Volkswagen Group. Responsible for every aspect of the sales cycle, Sales Operations manage the cars from order to delivery and ensure that the retailer network delivers the desired customer experience in line with our ambition. Fast paced and highly energised, the Sales Operation function has the closest working relationship with our franchise partners and is closest to our customers.

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Fleet

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Whatever the size of the company, our Fleet teams have a customised solution for any business. Our nationwide presence ensures we are ideally positioned to help meet any business needs. By offering a more diverse choice of vehicles and providing genuinely helpful initiatives alongside first-rate service levels, we’re able to meet the high expectations of fleet and business drivers.

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Marketing

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Each brand has its own marketing function and there are constant opportunities to break new ground. There’s lots of connectivity with the global brand values, with a constant stream of product stories to deliver through a huge range of national and local marketing opportunities. With a huge focus now on digital marketing, it’s an exciting, inventive and multi-dimensional mix.

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Press and PR

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Each brand has its own Press & PR department responsible for sharing its stories to the media. The collective aim is to raise awareness of a brand through editorial coverage in national, regional and online media, and ensuring that the brand is perceived in line with its core values. We also support all initiatives from the factory on vehicle launches, and think creatively as to how we are able to continue this in an increasingly virtual world.

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Network Development

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This team acts as the brand interface with our Retail Network, managing issues such as Partner Certification, Corporate Identity, Financial Performance, Representation & Capacity Planning, Cost of Franchise and Performance Management. Finally, they support people development within our network, helping teams to gain qualifications, access technical training and build their brand knowledge.

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Planning and Supply

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The Planning & Supply team works closely with our retail network and fleet to ensure that we have everything in place to sell our cars quickly, effectively and at the right price. We help the business to answer some critical questions. Do we have the right finance in place to support our retailers? Are our propositions compelling enough? By getting the planning right, we can maximise output from our factories and give our retailers the best opportunities to sell.

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